BUSINESS SIMULATION GAME
Experience running your business in your own way and build your own strategies to succeed.
“MY BUSINESS-MY STRATEGIES” – A Business Simulation Game that takes you closest to real-life situations and gives you an engaging business experience.
What Is The Game About?
Business and the markets in which we operate constantly evolve. But whether you manufacture the latest wearable electronics or sell tickets to upcoming events, the essential building blocks of business – Marketing, Finance, and Operations Management – remain the same.
Through the game, you get a chance to develop a holistic understanding of basic business principles from the very beginning in an engaging learning experience.
Each business discipline has its broad body of knowledge and can be mastered in theory, but the experience of how business works in practice can be the ideal foundation for deep and ongoing learning.
The game introduces the basics of business parameters and demonstrates how the parameters are interlinked to each other and the nuances.
The Game allows you to know business right from the stage of ideation to converting that into a business idea. It takes you through various stages of project preparation, project costing, marketing, production, sales, and business metrics. By running a whole business, you not only get a practical introduction to individual disciplines but develop a realistic context as the basis for a more complete understanding.
Key concepts include making essential decisions in production, finance, marketing/sales, exploring the cause-and-effect relationships between functional areas, and conducting competitive analysis.
The Game is ideal for an introduction to business, accounting, management, and marketing executives, start-ups, and budding entrepreneurs. It has the flexibility to be used either in a team situation or individually. Whether you are a start-up enterprise or looking for a footing to establish your business, you stand to gain immensely by participating in this Game. Purely for this purpose, the cost of the game is kept unusually low.
Why Use The Business Game?
Establishing a solid understanding of the basics of business is critical. Research shows people learn best by doing. The Simulation Game allows you to experience the inevitable compromises and trade-offs inherent in the decisions managers make every day in finance, operations, marketing, and other areas.
To grasp how the individual business parameters impact the entire organization, nothing beats the experience of running a business in a competitive marketplace. The game provides that experience — without the real-world risk —along with the opportunity to build a product portfolio, manage costs, analyze the market and develop forecasts, all with an eye on cash flow and profitability.
Highlights of the Business Game:
· Learn to understand common business terminologies, business parameters, and their inter-relationships that form the foundation of a business.
· Learn how marketing integrates with other business parameters.
· Learn how finance relates to production.
· Learn How marketing/sales strategies impact profitability.
· Importantly, learn in a risk-free environment the nuances of successfully establishing a business firm, and profitably running your firm. By making mistakes and learning how to correct them, you experience cross-functional integration firsthand.
